Since hair represents youth, which is associated with fertility.
On an evolutionary level men will be more attracted to youthful looks, because of the increased odds of healthy offspring.
This show that she is the kind of woman who cares about her appearance and takes care of herself.
Not to imply that women with short hair do not care about their appearance. With men being visual creatures, that is an advantage. As adults we are barraged with advertisements of celebrities and models who usually have long hair.
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