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Dedicated to verified college students and alumni (via education database). Alumni cannot initiate or respond to contact or post status updates.All Paid users can message and post and they also have added benefits.For Wolfe, 25, that key difference is about “changing the landscape” of online dating by putting women in control of the experience.

“I would say ‘I’m just going to go up to him,’ and all my girlfriends were like ‘Oh no no no no, you can’t do that,'” she says.

“Guys found it to be ‘desperate,’ when it wasn’t desperate, it was part of a broken system.” Like many startup founders, Wolfe has big ambitions for the service: “It’s not a dating app, it’s a movement,” she says.

“By the end, I’d show up and they’d be like ‘Go away, we’re already all on it! Because of the female-first messaging model, Bumble seems to be free of some of the sleaziness that plagues Tinder, at least for now.

Men post pictures of themselves wearing button downs (not muscle tees) or hugging their moms (not endangered species.) And because they can’t message first, guys can’t hedge their bets by swiping right on every girl they see and messaging all of them to see who bites.

Their Austin-based office has only six employees—and five of them are women.